Hospitality & Tourism


—Hospitality and Tourism—

University of Wisconsin-La Crosse
University of Wisconsin-La Crosse -- Students -- Research -- Periodicals
College students -- Research -- United States -- Periodicals
Recreation -- Management
Recreational therapy
Dyess, Joe
Taylor, Carol
Altergott, Brett
One of the La Crosse Area Convention & Visitors Bureau's (LACVB's) missions is to develop marketing and advertising campaigns for businesses located within the La Crosse area. A market survey was developed jointly by the LACVB and the University of Wisconsin-La Crosse’s Recreation Management staff and students. Information for this report comes from visitor responses to an insert card that was distributed in the 1998 Area Visitor & Information Guide. This report provides information about visitors who came to the area, and about those that made inquiries, but did not visit La Crosse. The LACVB and La Crosse businesses will use the information from this survey report to: 1) improve the cost effectiveness of future marketing efforts, 2) accurately select those market areas with the best market potential, and 3) collectively enhance the tourist attractions and services that visitors describe as important or very desirable. An incentive was provided for those survey respondents who completed the survey. Their names were entered in a drawing for an all expense paid weekend in La Crosse. The response rate for this survey was low but still sufficient enough to provide useful information. A total of 813 usable surveys were returned. Of those usable surveys, 64%, or 517 visitors, actually visited La Crosse. Those who did visit were asked to answer a series of questions about their visit. For an explanation of the survey methodology and the survey instrument employed in this study, please refer to Appendix B and C.
Published as part of the University of Wisconsin-La Crosse Journal of Undergraduate Research, Volume 2 (1999)
Murphy Library, University of Wisconsin-La Crosse
Hotels -- Wisconsin -- La Crosse -- Directories
Motels -- Wisconsin -- La Crosse -- Directories
Kreyer, Virginia
Nelson, Carolyn
Rumppe, Donna
A list of motels and hotels in the city of La Crosse from the 1840s-1967 compiled by Virginia Kreyer, Carolyn Nelson and Donna Rumppe in 1978.
La Crosse Plugs (La Crosse, Wis.)
City promotion--Wisconsin--La Crosse
United States
La Crosse
Austin Hallett
The La Crosse Plugs started as an organization in La Crosse, Wisconsin, as a result of the gloomy atmosphere during the economic Depression in 1932. The Plugs, led by William Freise, tried to spread cheer and goodwill through the city and surrounding areas, serving as a symbol of hope to thousands.
Capstone project for History 490, University of Wisconsin-La Crosse
Hotels -- Wisconsin -- La Crosse -- History -- 19th century
Boardinghouses -- Wisconsin -- La Crosse -- History -- 19th century
Richard W. Brown
The following is a study of the phenomenon of lodging in La Crosse between 1880 and 1890. Using historical, visual and quantitative evidence, it will examine patterns of distribution, ethnic and occupational factors, and patterns of success and failure. The use of this focus will provide a new look at the social, economic, and ideological makeup of a community in the midst of transformation.
UW-L Seminar Paper
University of Wisconsin-La Crosse Oral History Program
Cain, W. R. -- Interviews
Shoe industry -- Wisconsin
Traveling sales personnel -- Wisconsin -- La Crosse
La Crosse (Wis.) -- Social life and customs
United States -- History -- 1945-1953
United States -- History -- 1953-1961
Cain discusses his life as a traveling salesman for the shoe industry, based in Green Bay, Wisconsin. He details his travels to La Crosse, Wisconsin, describing the city, living conditions, and his business accounts, including Menards, Sears, and Montgomery Ward. He also describes staying at the Stoddard Hotel.